Successful Online Travel Marketing Campaigns

There are a variety of different ways you can reach your target audience online, especially when you use social networks. These networks can allow marketers to create fun, interesting content that can gain a lot of attention to a large audience. By keeping up with the trendiest networks, you can build successful marketing materials. Pinterest If you don't know what Pinterest is, basically it's a website that allows users to organize images that inspire them. Each image links to a website so users can get more information on the image. Sharing...

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Pricing in the Travel Industry

The prices you set for you travel business play a role in consumers decisions.  People who plan trips for their families begin saving months in advance so they can afford to do everything they want. The prices you set should reflect the industry standards but changes in price may need to be made depending on your attraction's competition. One way to motivate customers is by offering specials to help lower the costs. Listed below...

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Mobile Marketing in the Travel Industry

With technology always changing, mobile marketing is becoming increasingly popular. The amount of people with smartphones continues to grow which means more consumers browsing the web on the go. So how can this type of marketing benefit businesses in the travel industry? There's a variety of different ways to reach consumers through their phones along with different ways consumers can use their phones to obtain information about your business. Search...

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Things To Do in the Midwest

The Midwest has some great options when it comes to traveling and there are plenty of things to do.  If you are a travel business, you have a lot of competition when it comes to convincing your customers to come to your attraction instead of somewhere else. Listed below are common things people like to do in the Midwest while traveling. When it comes to your marketing plan, you have to know how to identify the strengths and weaknesses you have over these other types of attractions. From price to family friendliness, there are many different...

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